ASOS is a global online fashion retailer targeting 20-somethings, combining technology with fashion trends to serve a large international customer base. The company operates in the fashion and e-commerce verticals, with over 2 billion annual website visits and 20 million active customers.
The company employs more than 3,000 people. Its stated culture emphasizes empowering employees to be their authentic selves, championing diversity, equity, and inclusion, and fostering an environment where people can express creativity and learn from colleagues. ASOS describes itself as purpose-driven and mission-led.
Employees are expected to spend at least three days per week in the office, a policy the company says is intended to speed up decision-making and facilitate learning. The company positions itself as a space where individuals can be themselves, progress in their careers, and contribute to a culture of self-expression without judgment.
